Making Time for Nonprofit Storytelling

The holidays are over, and February is here - which means work is picking up speed! As nonprofit professionals, we know how easy it is to get overwhelmed juggling multiple tasks. But there's one area we can't afford to neglect: storytelling.

Stories connect us. They build relationships with donors and drive contributions. At Rustic Roots, we've learned some time management tricks that help us share powerful stories through video. We are passing these tips along in case they can help you, too!

Focus on Your Mission

First, focus your stories on what matters most - your mission. Identify key initiatives and let those guide your video content. When stories directly support your goals, they resonate more with your audience.

Map Out a Storytelling Calendar

Next, map out a storytelling schedule. Dedicate certain days or times for creating, reviewing, and sharing videos. This calendar keeps storytelling flowing alongside your other efforts.

Leverage Technology

Also, lean on technology to simplify tasks like video production and scheduling. Tools like content managers and social media planners save tons of manual work, freeing you up for big-picture tasks.

Collaborate and Delegate

Collaborate across teams as well. Bring together different perspectives to make your stories shine. Delegating video tasks shares the workload and brings fresh ideas to the table.

Batch Your Tasks

Work efficiently by batching similar tasks. Block off times solely for video creation, editing, and distribution - no context switching allowed! Grouping activities boost productivity.

Repurpose Content

Repurpose what you have. Reuse event footage, testimonials, and field visits across multiple channels. This maximizes your content while minimizing production time.

If the idea of producing a nonprofit video seems daunting, remember you're not alone! We're here to help every step of the way. Click here to schedule a call and chat more about video storytelling.