Give Your Grant Application a Story Funders Can See

Grant funding is more competitive than ever, and written proposals can start to sound the same, even when the work is powerful.

A short video alongside your application gives funders something they can see and feel, not just read. It helps reviewers:

• Meet the people you serve

• Hear directly from staff or program participants

• See the impact of your work in action

You can make this even stronger by personalizing the video to the funder. Mention them by name, connect your story to their priorities, and highlight the specific program this grant would support.

The best part is that it does not have to be fancy. A simple DIY phone video works if you:

• Film in good light in a quiet spot

• Keep it to 60 to 90 seconds

• Focus on one clear story

• Add captions for accessibility

If you are curious how video could support your grant strategy, I'd love to offer a short, free video storytelling strategy call where we look at your goals and identify one or two strong stories to put on camera. You can grab a time here.