Video As A Trust Builder
In a crowded digital landscape, trust is everything. This post explores how nonprofit video storytelling makes impact visible, helps donors see the difference they’re part of, and builds lasting trust through authentic, human-centered stories
Video Planning for 2026
Many fundraising outcomes are decided before video enters the conversation. Learn why bringing nonprofit storytelling into early campaign planning leads to more strategic, effective fundraising videos.
The Moment After Year-End
After year-end fundraising, there’s space to reflect. This post explores how nonprofits can identify the stories that resonated most and use that clarity to shape smarter video storytelling decisions for the year ahead.
A Note of Encouragement Ahead of Giving Tuesday
An encouragement to nonprofit leaders ahead of Giving Tuesday, recognizing the resilience, dedication, and impact behind every fundraising effort.
Thanksgiving Is Your Moment to Pause and Thank Your Donors with Intention
Thanksgiving is a strategic moment for nonprofit gratitude. Learn how a simple thank-you video after Giving Tuesday strengthens donor connection, reinforces generosity, and builds long-term fundraising relationships.
Give Your Grant Application a Story Funders Can See
Stand out in competitive grant funding by adding a short video to your proposal. Learn how simple, strategic storytelling can help funders see and feel your impact.
Why We Started
The story behind Rustic Roots and the belief that nonprofit storytelling should be accessible, strategic, and designed to strengthen donor engagement over time.
Video Builds Trust. Stewardship is Where it Shines
Video is one of the most effective tools for donor stewardship. Learn how simple thank-you videos increase retention, deepen trust, and strengthen nonprofit fundraising relationships.
Repurposing Your Video Content: Transform Your Stories Into Lasting Tools for Year-End Fundraising
Your gala video shouldn’t live for one night. Discover how repurposing nonprofit video content extends impact and strengthens year-end fundraising strategy.
Why Storytelling Isn’t Optional in 2025
In today’s crowded digital landscape, nonprofit storytelling is essential. Learn how authentic video builds trust, strengthens donor relationships, and drives sustainable impact.
Fall Gala Season 2025
Fall gala season is a prime opportunity for impactful fundraising videos. Discover how a well-crafted gala video sets the emotional tone and inspires donor generosity.
Mission-Driven Storytelling Begins with Respect: Because the Most Powerful Stories are the Ones Handled with Care
Ethical nonprofit storytelling requires care and responsibility. Learn how respectful, trauma-informed video practices build trust and protect the dignity of those sharing their stories.
Let the Story Lead
Donors respond to connection, not statistics. This post explores why leading with story strengthens nonprofit fundraising videos and deepens long-term supporter engagement.
Celebrating 10 Years of Nonprofit Storytelling!
A milestone reflection on a decade of nonprofit storytelling and fundraising videos that inspired action, strengthened partnerships, and amplified mission-driven work.
Storytelling Intersections: Tasha Van Vlack
A conversation about building nonprofit community through storytelling. Explore how intentional narrative strategy strengthens connection, collaboration, and mission impact.
Planning Your Spring Fundraiser? Here’s How Video Can Help
Spring campaigns benefit from strategic fundraising videos. Discover how a clear story, kickoff video, and strong emotional connection can elevate your nonprofit fundraiser.
Founder Insights: The Importance of Values in Nonprofit Storytelling
Strong nonprofit stories are rooted in values, not just data. Learn why mission-driven storytelling connects more deeply with donors and creates lasting emotional impact.
Designing Impactful Nonprofit Stories with John Lepp
Explore how design, direct response, and visual storytelling intersect in nonprofit fundraising. This episode highlights how compelling creative strengthens donor engagement and campaign performance.
Navigating the Digital Media Landscape for Nonprofits with Julia Campbell
A conversation on digital storytelling strategy and how nonprofits can use social media and emerging platforms to strengthen engagement, expand reach, and deepen donor relationships.